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How To Fully Benefit From RSS Feeds

Although RSS has been around for a long time, it’s difficult to find out everything you need to know about RSS in one place. This article refers you to a collection of resources that enable you to benefit from everything RSS has to offer. It first of all tells you why using RSS feeds can benefit your marketing. It recommends zero expense feed management software that enables you to view all of your subscribed feeds from a single platform. I also refer you to free software that enables you to create your own RSS feed and free software for displaying RSS feeds on your website. Finally, the article refers you to what is, to the best of my knowledge, the most effective way of distributing your feed to other sites.

RSS is a delivery system that provides access to the most up to date information from a site of interest. It is a pro-active engagement with information, unlike the email model where the user is basically a passive receptacle. This advantage, in and of itself, should make RSS the most preferential informational currency on the Internet but it has even more to recommend it. RSS can provide fresh, automatically updating content for your site and also provide a means of syndicating your own content onto other websites thereby increasing the number of links to your site.

A free method of displaying RSS feeds on your site is RSS to Javascript. The problem here is that search engines won’t see this as your own web page content because of the Javascript encapsulation. The RSS feeds displayed on the topic index pages of ArticleRange.com were created using RSS Content Builder, the paid version of software called RSS Feed Reader. This software uses PHP includes to incorporate content that search engines see as part of your site. Search engines favour sites that have regularly updating content so the use of RSS Feed Reader is a good idea. The only difference between the free version and the paid version is that the paid version does not display adverts. If feeds don't display using this software try editing the code to replace "include" with "require_once"

RSS aggregation software enables you to manage and view all of the feeds you have subscribed to from a single platform. The free software I use for this purpose is called Feed Demon The free software I use to create my RSS feeds is Listgarden

Once you've produced your RSS feed you can syndicate that feed to other websites by submitting it to RSS directories. Other websites displaying your distributed feed, and people subscribing to it, will serve to increase traffic to your website. I automate my RSS feed distribution using the excellent software you can find out more about here

By John Kirkham

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